About

Magnetika partners have senior-level B-to-B and B-to-C marketing and advertising experience

Our team has held positions such as President, Chief Marketing Officer (CMO), VP of Marketing, Social Media Director, Executive Creative Director and more. Rest assured, we’ll bring the best marketing strategists, content writers, digital designers and SEO experts to the table.

Our Team

Valerie Hausladen

Founder & Chief Strategist

 

Valerie Hausladen is founder and partner of Magnetika, a strategic marketing firm based in Denver and Austin that services clients nationwide.

Valerie specializes in bringing fresh thinking and innovative marketing strategies to top-tier organizations. She has split her career as an executive in Fortune 500 technology and health companies, and as a leader of global digital and full-service advertising agencies.

Valerie has successfully taken both large and small companies to new levels of growth. During her tenure as Marketing Director for the public sector, she helped Dell rise to the #1 position in Education. As Chief Marketing Officer for SlimGenics, she launched the company into a top online retail site to expand its leadership beyond local weight loss centers.

As President of Tocquigny — a digital agency in Austin — Valerie led the growth to acquire new customers and grew revenue from $1M to $9M in four years. Later Valerie was hired as Managing Director WPP’s global agency, Enfatico, to build the agency’s largest office servicing a $4.5B, three-year account.

Valerie is a graduate of Stanford University and has served on the Board of Directors for the Miracle Foundation, American Red Cross and the marketing committee for the People’s Community Clinic. She loves to write and recently published her bestselling book, Professional Destiny, which rose to the #1 position on Amazon in two non-fiction categories.

Valerie Hausladen

Founder & Chief Strategist

 

Valerie Hausladen is founder and partner of Magnetika, a strategic marketing firm based in Denver and Austin that services clients nationwide.

Valerie specializes in bringing fresh thinking and innovative marketing strategies to top-tier organizations. She has split her career as an executive in Fortune 500 technology and health companies, and as a leader of global digital and full-service advertising agencies.

Valerie has successfully taken both large and small companies to new levels of growth. During her tenure as Marketing Director for the public sector, she helped Dell rise to the #1 position in Education. As Chief Marketing Officer for SlimGenics, she launched the company into a top online retail site to expand its leadership beyond local weight loss centers.

As President of Tocquigny — a digital agency in Austin — Valerie led the growth to acquire new customers and grew revenue from $1M to $9M in four years. Later Valerie was hired as Managing Director WPP’s global agency, Enfatico, to build the agency’s largest office servicing a $4.5B, three-year account.

Valerie is a graduate of Stanford University and has served on the Board of Directors for the Miracle Foundation, American Red Cross and the marketing committee for the People’s Community Clinic. She loves to write and recently published her bestselling book, Professional Destiny, which rose to the #1 position on Amazon in two non-fiction categories.

Cate Blouke

Content Marketing

Cate Blouke is an account lead with an extensive background in lead generation and digital content management. A talented and versatile writer, Cate excels at helping clients communicate their ideas in writing. She specializes in blogs, web copy and a range of marketing materials — each meticulously pitched to their target audience. With just a few bullet points and a list of key words, Cate can whip up a polished digital content guaranteed to boost SEO and add value for readers.

Cate holds a PhD in Rhetoric from the University of Texas at Austin and spent nearly a decade teaching writing at the college level. Since leaving academia to pursue greater geographic freedom, Cate has helped a wide range of entrepreneurs and corporations communicate more effectively.

Cate Blouke

Content Marketing

Cate Blouke is a content development specialist with an extensive background in copyediting, journalism and digital content management. A talented and versatile writer, Cate excels at helping clients communicate their ideas in writing. She specializes in blogs, web copy and a range of marketing materials — each meticulously pitched to their target audience. With just a few bullet points and a list of key words, Cate can whip up a polished digital content guaranteed to boost SEO and add value for readers.

Cate holds a PhD in Rhetoric from the University of Texas at Austin and spent nearly a decade teaching writing at the college level. Since leaving academia to pursue greater geographic freedom, Cate has helped a wide range of entrepreneurs and corporations communicate more effectively.

Sean Murray

Technical Consultant
& Sr. Website Developer

Sean Murray is a technology expert. Whether it’s coding a new WordPress website, or fine-tuning complex content management or CRM systems, Sean makes it all work — brilliantly.

Prior to joining forces with Magnetika, Sean spent more than 20 years in various technical roles at IBM, most recently as Lead Architect and Senior Systems Analyst for the Software Group eSupport Services. He was also the Solution Principal for Benchmark Consulting and led the South Carolina State Government IT Analysis Project.

Sean is tuned into the latest technology and is used to working in fast-paced environments. As an innovator and problem solver, he’s a perfect match for even the most challenging technology issues.

Sean Murray

Technical Consultant
& Sr. Website Developer

Sean Murray is a technology expert. Whether it’s coding a new WordPress website, or fine-tuning complex content management or CRM systems, Sean makes it all work — brilliantly.

Prior to joining forces with Magnetika, Sean spent more than 20 years in various technical roles at IBM, most recently as Lead Architect and Senior Systems Analyst for the Software Group eSupport Services. He was also the Solution Principal for Benchmark Consulting and led the South Carolina State Government IT Analysis Project.

Sean is tuned into the latest technology and is used to working in fast-paced environments. As an innovator and problem solver, he’s a perfect match for even the most challenging technology issues.

Amy Whigham

Senior Art Director
& UX Designer

Amy Whigham is a Senior Art Director and UX Designer who brings a wealth of online and print design experience to the table.

Excelling across multiple platforms, Amy blends online savvy with brilliant creative design. Clients marvel at how organized, upbeat and totally on-top-of-it she is. She is experienced in website development, as well as branding, email, print, corporate identity, and packaging. Amy’s prior experience includes: PGA TOUR, Newell Rubbermaid, Turner Broadcasting System, Inc., Novell, and IBM.

Amy Whigham

Senior Art Director
& UX Designer

Amy Whigham is a Senior Art Director and UX Designer who brings a wealth of online and print design experience to the table.

Excelling across multiple platforms, Amy blends online savvy with brilliant creative design. Clients marvel at how organized, upbeat and totally on-top-of-it she is. She is experienced in website development, as well as branding, email, print, corporate identity, and packaging. Amy’s prior experience includes: PGA TOUR, Newell Rubbermaid, Turner Broadcasting System, Inc., Novell, and IBM.

David Yarian

SEO Strategy

David Yarian is an SEO expert. Throughout his career, he has seen time and again how organic marketing can become the most effective way to grow a business online. He believes in the power of great SEO and loves making this channel work for clients.

David’s experience includes over a decade at several of the top SEO agencies in the country. His work has exposed him to websites and business of virtually every size, vertical and scope — from top Fortune 500 brands & Alexa top 100 sites, to smaller, local businesses. David’s philosophy on SEO is that it must incorporate seamlessly into overall online marketing and be highly user focused. His skill spans a wide range of digital channels and understands of how each can contribute to the big picture.

David Yarian

SEO Strategy

David Yarian is an SEO expert. Throughout his career, he has seen time and again how organic marketing can become the most effective way to grow a business online. He believes in the power of great SEO and loves making this channel work for clients.

David’s experience includes over a decade at several of the top SEO agencies in the country. His work has exposed him to websites and business of virtually every size, vertical and scope — from top Fortune 500 brands & Alexa top 100 sites, to smaller, local businesses. David’s philosophy on SEO is that it must incorporate seamlessly into overall online marketing and be highly user focused. His skill spans a wide range of digital channels and understands of how each can contribute to the big picture.

Rich Oswald

Content Marketing

Rich Oswald is a gifted content marketing professional with a great creative mind and uncanny ability to bring business concepts alive with just the right words. Whether it’s website content, video scripts, tagline development, email campaigns, and premium content creation, he consistently sums up a brand and energizes response. His writing style is conversational, smart, attention-grabbing, and always appropriate for even the most technical of B-to-B companies.

As a seasoned creative professional, Rich consistently has the ability to see the big picture early in the game and delivers exceptional quality content—on time and on budget.

Rich Oswald

Content Marketing

Rich Oswald is a gifted content marketing professional with a great creative mind and uncanny ability to bring business concepts alive with just the right words. Whether it’s website content, video scripts, tagline development, email campaigns, and premium content creation, he consistently sums up a brand and energizes response. His writing style is conversational, smart, attention-grabbing, and always appropriate for even the most technical of B-to-B companies.

As a seasoned creative professional, Rich consistently has the ability to see the big picture early in the game and delivers exceptional quality content—on time and on budget.

A marketing team ready to accelerate your growth.